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Intern, Public Relations - Boston / Sports Equipment

Puma North America Inc.

PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For over 65 years, PUMA has established a history of making fast product designs for the fastest athletes on the planet. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running, Training and Fitness, Golf, and Motorsports. We are committed to working in ways that contribute to the world by supporting creativity, sustainability and peace, and by staying true to the principles of being fair, honest, positive and creative in decisions made and actions taken. Would you like working in a fast pace and multicultural environment? Then PUMA is the right place to be! Become a member of our successful Public Relations Marketing team based in Boston, MA.

The primary responsibility for this position is to provide support for PR initiatives, special events and product placement campaigns. This position will be responsible for assisting with product seeding, mailers, pitching, placement tracking and special projects. The intern will gain real life public relations experience and be able to work on projects related to all facets of the PUMA brand.

Press Relations:

  • Filling product placement requests from the media
  • Creating and maintaining media lists as needed
  • Writing product pitches
  • Researching new media opportunities
  • Support creating media materials and press kits
  • Lead a small project from start to finish
  • Help in the organization of events

    PR Administrative:

  • Responsible for maintaining sample closet
  • Respond to media inquiries
  • Manage PR Placement Reports
  • Support other product line PR campaigns as needed


  • Communications/PR Major
  • Excellent writing and organization skills
  • Strong computer skills, with knowledge of basic MS Office programs
  • Knowledge of social networks (Facebook, Twitter, Instagram, Snapchat)
  • Proven ability to work independently and multi-task
  • Creativity
  • Self-motivated
  • Proactive
  • Detail oriented
  • Resourceful

  • How To Apply For This Internship

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